RESUME

COPYWRITING Experience

Bloomingdale’s | NY, NY                                                            April 2014 – Present

Copywriter

  • Writes weekly emails and homepage messages for the shoe and handbag categories

  • Worked on the team tasked with creating the Holiday 2016 campaign, from shopping bag design to in-store events, pitching three different proposals to marketing

  • Conceptualized and rolled out a new series of editorial-driven email templates to add engaging content to the larger email marketing strategy

  • Collaborates with art department to determine editorial direction for special projects and lookbooks, writing copy for features like An Accessories-Packed Week with Song of Style blogger Aimee Song, the seasonal Luxury Shoes & Handbags lookbook and the monthly online editorial Fashion-Packed Life

  • Writes trend-driven and informative product copy for all shoes and handbags on Bloomingdales.com

EDITORIAL EXPERIENCE

Elite Traveler | NY, NY                                                                     March 2012 – April 2014

Style Editor

  • Produced compelling still-life Accessories and Gems + Jewels pages for every issue, in addition to spearheading creative for five fashion editorials annually with top photographers and stylists
  • Wrote and edited front-of-book Shopping section in every issue
  • Maintained strong relationships with PR contacts within the fashion, jewelry and accessories markets and covered key industry events like Baselworld, Couture/JCK, men’s Fashion Week in Milan and New York Fashion Weeks
  • Reported on fashion, fine jewelry, accessories and beauty in weekly blog posts for EliteTraveler.com

Elite Traveler | NY, NY                                                                        July 2009 – March 2012

Editorial Assistant / Assistant Editor

  • Assisted Style Editor with all sample requests, coordinated insurance and security for all photo shoots, attended market appointments and managed scheduling for Fashion Week and various trade shows
  • Contributed to front-of-book and online coverage of travel, fashion and beauty

 CosmoGIRL Magazine Fashion Department | NY, NY                        June – August 2008

Summer Intern

  • Wrote weekly blog for CosmoGirl.com
  • Coordinated the December Giveaway Calendar in the December/January 2009 issue

Fitness Magazine Editorial Department | NY, NY                                   June – August 2007/2008

Summer Intern

  • Conducted interviews and completed fact-checking for “I Did It!” section
  • Contacted PR firms and called in product samples for the 2007 Holiday Gift Guide
  •  Wrote “6 Little Words, Big Motivation,” published in the January 2009 issue

Cosmopolitan Fashion Department | NY, NY                                              May – August 2007

Summer Intern

  • Assisted on photo shoots, helping stylist edit clothing and facilitating organization of all samples
  • Performed administrative work such as filing, writing e-mails, and maintaining database of PR contacts

FREELANCE WRITING

I've contributed feature-length articles for the fashion and beauty news section of The Fashion Spot and wrote weekly fashion and beauty stories for The Budget Fashionista

EDUCATION  

University of Western Ontario | London, Ontario, Canada    September 2005 – May 2009

Hon. Bachelor of Arts in English Language

  • GPA 3.5, Honors Specialization in English Language and Literature
  • Dean’s List